K-Locks Locksmith

Solutions Provided by Infrism Technologies

1. Web Design & User Experience

• Completely redesigned the K-Locks website to be mobile-responsive, fast, and conversion-focused.
• Added trust-building elements like client testimonials, service guarantees, and emergency contact visibility.
• Implemented clear call-to-actions (CTAs) and simplified navigation for faster service access.

Result: Bounce rate reduced by 47%, and time spent on site increased by 62%.

2. SEO Optimization

• Conducted detailed keyword research focused on local searches like “Emergency locksmith in Birmingham,” “UPVC door lock repair,” etc.
• Optimized all on-page elements (titles, meta tags, images, URLs).
• Built strong local citations and backlinks through niche directories and Google Business Profile enhancement.

Result: K-Locks now ranks in the top 3 local results for multiple high-intent keywords, generating consistent organic leads.

3. Google Ads Campaign Management

• Audited and rebuilt their Google Ads campaigns with focused ad groups for emergency services, residential jobs, and commercial solutions.
• Integrated location targeting and ad extensions to boost click-through rates (CTR).
• Optimized budget allocation to high-performing keywords and reduced wasted spend.

Result: CPC dropped by 35%, and conversion rates increased by over 70%.

4. Social Media Growth

• Created a consistent posting schedule on platforms like Facebook and Instagram with a mix of educational, promotional, and emergency tips content.
• Ran targeted local awareness ads highlighting 24/7 availability and rapid response time.
• Used real-time stories and customer reviews to build trust and engagement.

Result: 300% increase in social engagement and a steady growth in followers and inquiries from social platforms.

Outcome & Impact

K-Locks saw a significant boost in digital performance within just 3 months:

• 3X more website leads
• 2X return on ad spend (ROAS)
• Improved brand credibility across digital channels

Conclusion

This case study proves how a complete digital strategy—designed and executed by Infrism Technologies—can transform a local service provider like K-Locks into a high-performing, digitally-driven business.

Looking to grow your business online? Let Infrism help you unlock your full potential.